In March, the National Association of Baby Boomer Women, http://www.nabbw.com, will be holding free teleclasses for its members focusing on starting a business at midlife.
I'll be offering two of the three teleclass in March for NABBW and I hope you'll join me. The first topic is:
Boomer Entrepreneur: Creating Your Business Vision Statement
Thursday, March 6th at 3:00 pm ET.
Register for the teleclass and you'll receive some free bonuses from me and a $15 reduction off your NABBW membership. Email me at [amy at boomerbusinesslauncher.com] and I will give you the telephone number for the call and see that you get the discount.
When you think about it, every business, no matter what size, starts with an idea and an intention. But why is it that some businesses last as long as the owner would like - through years 1, 3, 5 and 10 - all critical stages, while others fail? Why is it that some business owners find joy in their work and plenty of profit, while others struggle?
According to Stephen Covey, author of "7 Habits of Highly Effective People," having a clearly written vision is essential.
So let me ask you, "Do you have a vision statement?" Are you crystal clear about why you are in business and what you are building?
The terms "vision" and "mission" are often used interchangeably, so don't get confused about this.
Eileen Fisher, a Boomer woman business owner, is the founder of the clothing company, Aileen Fisher, Inc. She is a woman with a vision. Read about her at the Aileen Fisher Inc. website at the link, "Meet Aileen."
I love what Aileen Fisher, Inc., has to say about profitability. "Profitability: To have our mission drive our business and our profitability foster our mission."
If you'd like to think big...and be clear...I invite you to write a vision statement.
If you don't have one, join the teleclass so you'll learn how to write one. If you have one, join the teleclass and share it with us. Let's get inspired!